Discover the art of
Online Marketing
How to write headlines that get results, spread the word about your business.
latest news

Red Crayon Releases the Top 15 Benefits of Digital Advertising Melbourne

Digital advertising Melbourne is one of the most effective but most misunderstood tools a business owner can use to increase visibility and boost sales. Red Crayon is a leader in the utilization of digital formats and has released the Top 15 benefits of digital advertising that encompasses 3D architectural renderings and animation, banner ads, email marketing, mobile applications, and website design and development.

There are many benefits to digital advertising with which traditional forms of marketing can’t compete. Each advertising campaign designed and implemented by Red Crayon is created with the goal of promoting client products and services for increased sales to targeted consumers.

The agency captivates markets and consumers with eye-catching digital methods that offer opportunities not available through old-fashioned advertising techniques. Digital advertising methods command attention and are extremely flexible and versatile.

To assist business owners, entrepreneurs and organizations make an informed decision about their digital advertising Melbourne choices, Red Crayon has released the Top 15 advantages of digital marketing.

  1. Offers the best return on investment
  2. More cost effective than traditional means
  3. Increases brand awareness
  4. Can be used with multiple platforms to solidify branding
  5. Takes advantage of geo-targeting
  6. Makes brands and products visible 24/7
  7. Reaches consumers quicker
  8. Can be targeted to local or global audiences
  9. Gives clients the ability to compete with much larger companies
  10. Is equally effective in launching new products or services and increasing sales of established items
  11. Is easily integrated with multiple social media platforms and has the potential to go viral
  12. Isn’t intrusive
  13. A single campaign has long-lasting effects
  14. Enables clients to include videos, information and consumer interactive activities
  15. Results can quickly be determined with online analytics

The digital options available to businesses, organizations and entrepreneurs have increased drastically through the use of online mediums. The digital design experts at Red Crayon can assist with any aspect of marketing with digital images, from banners and cartoons to photographs and logos.

The digital advertising Melbourne opportunities at Red Crayon offer clients an extensive range of options from which to choose. Clients can increase brand visibility and awareness across multiple venues throughout the Internet for a greater and more distinctive competitive edge.

Located at Level 3, 132-136 Albert Road in South Melbourne, for more information call +61 (0)3 9533 2211or visit Red Crayon online. The agency maintains a presence on Facebook, Twitter, YouTube and Instagram.

Read More
latest news

RV Wi-Fi Announces Motorhome Wi-Fi Throughout Australia

Single-unitNorth Warrandyte, Australia – Nov. 29, 2015 – Ross Irvine, owner of RV Wi-Fi, announced that the firm offers motorhome Wi-Fi throughout Australia with specially designed software and routers that don’t require chargers or a bulky satellite dish. The set-it-and-forget-it technology provides Internet service even while travelers are in transit and towing their caravan.

“You don’t have to give up affordable Internet service when you travel,” said Irvine. “Motorhome Wi-Fi provides individuals with the freedom to travel virtually anywhere and still enjoy the connectivity to which they’re accustomed.”

Depending upon usage, the average cost to consumers for motorhome Wi-Fi is $30 to $50. Individuals only pay for what they use, there are no locked in contracts or monthly fees, and additional time can be added anytime it’s needed. The system utilizes Telstra to provide 3G and 4G access for fast and reliable connectivity similar to what individuals experience on their home networks.

Motorhome Wi-Fi creates a mobile hot spot of caravans and motorhomes. Clients are not limited in the number or type of mobile devices they can connect to the service, enabling each individual to pursue their own interests on phones, tablets and laptops. The service is especially convenient during the holidays when travel to family celebrations increase, along with online sharing of photos and information.

The service offers enhanced reception using an external antenna that operates off the recreational vehicle’s 12-volt system, eliminating the need for chargers, charging stations, and searching for public Internet hot spots. Customers can access news feeds, social media pages and stream movies and TV episodes just as if they were at home.

Developed specifically for the Australian recreational vehicle community, connectivity extends up to 50 meters from the motorhome. Travelers aren’t trapped within their caravan and are free to move about and visit with other enthusiasts. Business owners, entrepreneurs, the self-employed and online entrepreneurs can conduct any business that’s necessary, even on holiday.

Motorhome Wi-Fi is the modern and convenient way for travelers to take reliable, high-speed Internet service with them throughout Australia when they travel. Recreational vehicle owners experience download speeds of up to 50 Mbps, can purchase 5 Gbps for $50 and take up to 12 months to use it, placing consumers completely in control of their Internet usage when they’re on the road.

For more information, call 0435 751 240 or email ross.irvine@rvwifi.com.au.

Read More
latest news

Interior Designer Donvale Offers Affordable Online Room and Home Makeovers

decorateDonvale, Australia – Nov. 28, 2015 – Internationally known interior designer and founder of Jemden Interiors, Andrea Davison, announced that residents can obtain professional interior designer Donvale décor for a room or an entire home completely online with the company’s six-step process. The firm works with existing homes and new construction projects.

“Many people don’t know where to begin when decorating their home,” said Davison. “We take the guesswork out of the equation for frustration free home decorating.”

The online design services offered by Jemden Interiors provide clients with access to the firm’s custom furniture offerings, window coverings and bedheads, along with lighting and lamp shades. Rugs, accessories, mirrors, artwork and wallpapers are all available. Individuals can choose to purchase the needed items from Jemden Interiors or from their favorite stores to replicate the décor.

Clients can receive a complete room makeover for a flat fee of $450 by completing the company’s questionnaire and providing a photo and measurements of the room to be decorated. The firm’s team of professional decorators uses the information to create a custom design that incorporates multiple elements to reflect the desires and preferences of the client. One round of revisions is offered to address any changes clients may want to make.

Virtual tools for decorating can be found online, but the Donvale interior decorator offers an enhanced level of service that utilizes talented professionals that work with the actual dimensions of the rooms or home to be decorated. They communicate directly with clients to ensure each element is in harmony with the needs and desires of the individual.

Jemden Interiors understands how difficult it can be for busy individuals to find the time to search designs, attend consultations, or participate in interior design classes. The firm’s online decorating service enables clients to continue with their schedules unimpeded by traveling to multiple venues just to look at possibilities. The company has access to resources around the world to create client-inspired décor ranging from child-friendly to elegantly sophisticated.

The services offered by the interior designer Donvale provides anyone with the ability to have a single room or an entire home professionally designed and decorated. The firm offers an affordable option that eliminates frustration for homeowners that caters to their specific needs and preferences and highlights their own sense of style and fashion.

For more information, call 0394394441 or email jemdeninteriors@bigpond.com.

 

About Jemden Interiors

Established in 2004 by Andrea Davison, Jemden Interiors features her signature style for casual elegance to accommodate modern lifestyles. She was invited to design the centre stage for the prestigious Housing Industry Association show and make a presentation on “Colour in Design.” Davison has presented some of her design tips on the popular TV show, “Australia’s Best Houses.” The firm maintains offices in Kangaroo Ground, Lower Plenty, Doncaster, Donvale and Melbourne for client convenience. The firm maintains a presence on Facebook, Pinterest, Instagram and Google +.

Read More
latest news

Equally Wed Provides Unique Platform for Businesses Supporting Same Sex Marriage

=Sydney, Australia – Dec. 8, 2015 – While same sex marriage continues to be a hotly debated topic, Equally Wed has established the premiere wedding directory service serving the LGBT community in Australia and New Zealand. The comprehensive online guide provides same sex couples with information on wedding and honeymoon destinations, along with musicians, photographers and caterers.

The businesses and professionals featured on Equally Wed support marriage equality and showcase their services on the website to same sex couples who wish to wed, plan a commitment ceremony, book exclusive honeymoon accommodations, and plan every step of the ceremonies and festivities surrounding their imminent union.

Equally Wed offers businesses supporting same sex marriage with a unique platform to highlight their products and services. The site features multiple categories and digital advertising banners for additional exposure at affordable rates. Banners rotate at random to ensure equal distribution and visibility, and discounts may be available depending upon the length of the advertising contract.

Baseline banners are offered at a cost of $30 and category banners for $100 per month. Same sex marriage friendly businesses have the opportunity to showcase their products and services through photos and custom content descriptions. Hours of operation, links to the business homepage, contact information and social media sites can all be included.

Videos and maps are available, making it easy and convenient for potential customers to locate the business. Listings can encompass menus and costs for specific services or products. The directory provides a unique opportunity for any business to promote their enterprise to an increasingly vocal target market.

The website welcomes inquiries from businesses and suggestions from the public about suitable businesses that would benefit the LGBT community. Equally Wed also provides same sex couples with information about services they will find useful during their lifetime. The site provides information on topics that includes anniversaries, adoption and fertility, and counseling and coaching, along with financial planning and insurance.

Equally Wed was selected as the number one gay wedding directory serving same sex marriage couples throughout Australia and New Zealand, featuring LGBT friendly businesses. The unique platform provides businesses with a showcase for their products and services for the LGBT community for higher visibility and support of marriage equality.

For more information, email info@equallywed.com.au.

Read More